BRAND
PROJECT
DETAIL
NIKE
NIKE AIR
‘BRING THE FUTURE TO LIGHT’
Creative direction for the 2021 Nike Air campaign was to make the invisible visible. This concept came to life Globally across environments, photography and digital content using surreal hits of color, surprising details and permeable materals.
BRAND
PROJECT
NIKE
NIKE AIR
‘BRING THE
FUTURE TO LIGHT’
DESCRIPTION
Creative direction for the 2021 Nike Air campaign was to make the invisible visible. This concept came to life Globally across environments, photography and digital content using surreal hits of color, surprising details and permeable materals.
BRAND
TEAM
TITLE
NAME
NIKE
GLOBAL BRAND EXPERIENCE
SR CREATIVE DIRECTOR
BRYON PANAIA
BRAND
NIKE
TEAM
TITLE
GLOBAL BRAND EXPERIENCE
SR CREATIVE DIRECTOR
NAME