BRAND
PROJECT
DETAIL
NIKE
AIR MAX 720
The Air Max 720 is the tallest air bag in history. It’s an achievement only made possible by Nike’s Air Manufacturing Innovation team. For the launch of the 720 we designed a small lab outpost at the House of Innovation NYC/000, creating a sense of a team that is part real and imagined given how out of this world their design creations can be.
NIKE
AIR MAX 720
The Air Max 720 is the tallest air bag in history. It’s an achievement only made possible by Nike’s Air Manufacturing Innovation team. For the launch of the 720 we designed a small lab outpost at the House of Innovation NYC/000, creating a sense of a team that is part real and imagined given how out of this world their design creations can be.
BRAND
TEAM
TITLE
NAME