BRAND
PROJECT
DETAIL
NIKE
PLAY RESEARCH LAB (NPRL)
The Nike Brand Experience team invited all Athletes* to see Nike Innovation through a new lens, Kid Vision and the Nike Play Research Lab (N.P.R.L) at House of Innovation. Empowering and inspiring Kids to move by reimagining Sport through interactive games, equipping them to Play with confidence and enabling them to become co-creators with Nike by creating their vision of future products.
BRAND
PROJECT
NIKE
PLAY RESEARCH LAB (NPRL)
DESCRIPTION
The Nike Brand Experience team invited all Athletes* to see Nike Innovation through a new lens, Kid Vision and the Nike Play Research Lab (N.P.R.L) at House of Innovation. Empowering and inspiring Kids to move by reimagining Sport through interactive games, equipping them to Play with confidence and enabling them to become co-creators with Nike by creating their vision of future products.
BRAND
TEAM
TITLE
NAME
NIKE
GLOBAL BRAND EXPERIENCE
SR CREATIVE DIRECTOR
BRYON PANAIA
BRAND
NIKE
TEAM
TITLE
GLOBAL BRAND EXPERIENCE
SR CREATIVE DIRECTOR
NAME