Welcome to NIKELAND, where sport has no rules. NIKELAND was created on Roblox for Nike fans to connect, create, share experiences and compete. This immersive virtual world was designed and built on Roblox in a way that would allow kids to create the Future of Sport together with Nike.

Buildings and arenas inside NIKELAND are inspired by Nike's real-life headquarters and give the Roblox community the ability to test their skills competing in various mini-games.  Visitors can participate in games such as tag, the floor is lava, and dodgeball with their friends. Creativity, however, is unlimited. With the NIKELAND tool kit, creators can easily design their own mini-games from interactive sports materials. Dream it. Make it. Play it.